Shop Local: 17 Berkshire

I live for a vanilla latte and lavender macaron, and there’s nothing quite like grabbing one from 17 Berkshire. Inspired by watching her mother sew and bake while growing up, owner Nuha Abuduhair started 17 Berkshire out of her home in 2015 before opening her own business in Overton Square the Summer of 2018. The patisserie’s bright aesthetic, with marble table tops and wainscotting on the wall, is an instagrammer’s dream. 

Owner of 17 Berkshire stands in front of treats display case smiling for photo
Kim Thomas
Multi-colored macaroons sit on a display shelf
Kim Thomas

In addition to lattes and scratch baked pastries, you can also schedule Afternoon Tea at 17 Berkshire, a fun activity for baby showers, or just  a way to spend the afternoon with family and friends. Continue reading to learn a little more about Nuha and see why the deliciously sweet treats that they offer (macarons, cupcakes, and some of the best chocolate chip cookies you will ever have) make 17 Berkshire a weekly must-stop for many when visiting Midtown.

Q&A with 17 Berkshire Owner Nuha Abuduhair

Kim: Why Overton Square for your first location?  

Nuha: It kind of fell into my lap.  I had always been a fan of Overton Square and loved the support midtown had for local businesses. When I was ready to open a storefront, I called about another location in East Memphis and they offered me a spot in Overton Square. 

Kim: What do you feel makes 17 Berkshire different from other specialty bakeries/patisseries?  

Nuha: We focus on the whole experience.  When you walk into the shop you’re greeted with a beautiful atmosphere, flavors that are unique, and pastries that aren’t available anywhere else in the Mid-South really.  We’re able to cater to customers through Afternoon Tea, theme days, bespoke cakes, and walk-ins.

Collage of photos at 17 Berkshire featuring macaroons, candles, mugs, tea and treats
Kim Thomas
Owner of 17 Berkshire poses for a photo inside store next to display shelf of gifts and treats display
Kim Thomas
a three tier case of treats from 17 Berkshire sits on a table
Kim Thomas

Kim: What’s your favorite part about owning this business?  

Nuha: The opportunities and people it’s exposed me to who I otherwise wouldn’t have met.
 

Kim: Any special events or upcoming classes happening that we should know about?  

Nuha: We’ve got some fun theme days lined up for 2023 and will announce them soon!

Macaroons lined up inside 17 Berkshire in pink, red and purple colors
Kim Thomas
Owner of 17 Berkshire leans on pole outside of shop
Kim Thomas
Various types of cupcakes at 17 Berkshire. Cupcake in blue frosting with Oreo sticking out of it
Kim Thomas

Kim: How can people shop with you/keep up with what’s happening with 17 Berkshire?  

Nuha: Sign up for our newsletter by heading to our website. There you’ll get discount codes, details on upcoming events, and more.  We’re pretty active on Instagram and are trying our hand at Tiktok as well, so give us a follow there too!

 

17 Berkshire
2094 Trimble Pl
Memphis, TN 38104 

Hours:
Tuesday-Saturday 11am-7pm
Sunday 12pm-5pm
Monday-Closed

Keep up with 17 Berkshire:

https://www.17berkshire.com/

https://www.instagram.com/17berkshire

https://www.facebook.com/17berkshire/

Photo of donut sitting in syrup at 17 Berkshire
Kim Thomas
Three croissants on a plate at 17 Berkshire
Kim Thomas
Larger photo showcasing more cupcakes and croissants from 17 Berkshire
17 Berkshire

About the Author

Created by Kim Thomas, KPFUSION is a fashion and lifestyle blog that covers of the moment fashion, style and beauty tips + trends with a little Memphis, TN flavor thrown in. This is life through my lens.

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