If Dita Von Teese lived in Memphis, she would shop at Crazy Beautiful.
The shop’s is owned by a perfectly pin-curled former Memphis Belle’s burlesque dancer named Wendi Gammill and her business partner Eryka Smith. They’ve stocked the store with vintage-inspired dresses, impossibly high heels and plenty of trendy, rock’n'roll threads and accessories. Crazy Beautiful carries lines exclusive from independent and hard-to-find designers, which means that you won’t find clothing like it anywhere else in town.
There’s a reason the shop has dominated the “Best Women’s Boutique” category in the Flyer’s Best of Memphis poll for the past three years. Crazy Beautiful is the perfect place to shop for a party dress – they’ve got tons, and there’s a ton of variety.
Girls with classic rockabilly style will love the huge selection of vintage reproduction dresses (like this one), skirts and shoes. Trendier ladies will love the designer jeans, unique blouses and edgy accessories that line the hot-pink and damask walls. I love that they carry Trashy Diva’s super cute print dresses and coats. Their retro cuts and classic lines make them universally flattering.
Crazy Beautiful is located just west of the University of Memphis, across the street from Brother Juniper’s and Tiger Books. The staff is friendly and more than excited to make suggestions. Also, they’re scarily good at figuring out what size you are by taking a quick look at you.
Memphis, TN, 38111
(Editors note – the post was edited to add the name of Crazy Beautiful’s other owner, Eryka Smith. She wasn’t left out intentionally. I apologize. -K)